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Brand and shopping advice

Making the case for: The colour green

Making the case for: The colour green

"More than any other colour, green can be either bold or neutral, unexpected or classic. You can go for an absolute failsafe like a khaki shirt, or something that makes more of a statement like an emerald green jumper. I call it an entry-level colour—the easiest hue to wear other than navy and grey—and it's also what we stylists refer to as an earth tone, meaning it's found in nature and flatters every complexion, from pale to dark.

Photographed: The Workers Club green jacket (£160); Norse Projects navy chinos (£100); Armor Lux navy striped tee (£39); Church’s black boots (£355). 

"If a client tells me he wants to make an impression at a party, I'll often recommend a green item. It's sleek and smart, and you can go for something small—like a green tie—or a green tweed suit, which packs a subtle punch at a wedding. While red can't help but attract attention, green's less grabby. And yet, one green item in an outfit is always enough, and you're better off pairing it with neutrals than you are with primary colours or anything bright.

"Here, in no particular order, are some other favourite green items. A bottle-green jumper to brighten up winter, a teal-ish tie to jazz up your usual suit, or khaki everything: a linen shirt for holiday, chinos for every day, or even a suit for a summer wedding. If nothing else, jackets—utility jackets, bombers or overshirts—also look particularly great in green."

Thread stylist Alice Watt

Photographed: Oliver Spencer grey blazer (£349); Mr Start white shirt (£110); Gant green tie (£50); Jigsaw grey trousers (£109). First photo above: Oliver Spencer grey blazer (£349); Whistles khaki jumper (£75); Polo Ralph Lauren green sweatshirt (£99); Whistles khaki polo (£45); YMC grey flame tee (£70); Rag & Bone khaki tee (£65); Gant green tie (£50)